Adidas kicks off 2015 with a controversial #ThereWillBeHaters campaign video.
Everlast defends women receiving traffic abuse with ‘The Big Punch’ – a specially designed car shaped like a boxing glove.
A dream team of industry pioneers from around the world share their expert opinion
Social media isn’t everyone’s best friend, contrary to popular belief. It’s regarded as surprisingly ‘Marmite’ and is arguably both the biggest opportunity and the most troubling threat for marketers and publishers since the birth of the internet - perhaps even...
A lot can happen in a year, especially in an industry as fast-paced as ad tech. For video advertising, in particular, 2014 was undeniably a watershed year. Digital video took a giant leap into programmatic buying, experienced huge gains in...
Be real, embrace risk, and people will love you, Sense’s Alex Smith tells brands. The walls that surround traditional “fictional” advertising media, the edges of a screen or a page, are not just a frame that allows creativity to flourish...
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