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Who made it onto the M&M Global Awards 2014 shortlist? Find out here...

The shortlist for the 25th anniversary of the M&M Global Awards has been revealed... Did your work make it onto the list? A positive spread can be seen across the world’s top media agencies, with OMD and Mediacom leading the...

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Why you need to incorporate cross-device into your ad strategy

With mobile commerce at an all-time high, today’s modern consumer demands optimised, tailored and easy-to-use online offerings across desktop, mobile and tablet. Consumers are increasingly on the go and regularly migrate between devices during the day, presenting an enormous challenge...

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The two key ingredients of native ads done right

Native advertising is having its Snow Fall moment. When The New York Times published Snow Fall: The Avalanche at Tunnel Creek, a multimedia feature that made simple words on a page feel suddenly old-fashioned, it was heralded as “the future...

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