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KFC Global CMO to chair Festival of Media LatAm Awards 2016 (+ our top KFC case studies)

The Festival of Media is delighted to welcome Jennelle Tilling, Chief Marketing Officer for KFC Global, as the chair of the jury for this year’s Festival of Media LatAm Awards 2016. With responsibility for KFC’s brand marketing, innovation, digital presence...

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Innovative Ad of the Week: Sony Pictures ‘Ghostbusters Waterloo’ (UK)

This week brings to an end a pretty spooky burst of outdoor activity for London commuters, who were surprised and delighted by a giant sculpture of the iconic Stay Puft Marshmallow Man at Waterloo, as part of a complete train...

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Who’s representing your brand?

It’s time to take brand ambassadors to the next level to give brands the authentic real world representation they deserve and that consumers are demanding, says Cathy Henderson at Real People.

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