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Campaign of the Week

  • Amnesty International Unblocker

    Amnesty International Unblocker

    • Amnesty International
    • Global
    • 2016

    Amnesty transforms a platform designed to block ads into a one-off bespoke media channel to deliver its messages.

    Rated zero stars
    Read more
  • HCD Rink Bingo

    HCD Rink Bingo

    • Hockey Club Davos
    • Switzerland
    • 2016

    Hockey Club Davos uses digital screens in real-time to enable a fun and exciting stadium experience.

    Rated zero stars
    Read more
  • Twitter Refugees

    Twitter Refugees

    • PASSOP
    • South Africa
    • 2015

    PASSOP builds an automated engine to hijack global Twitter conversation and remind people that refugees are human beings.

    Rated zero stars
    Read more
  • Life Saving Stickers

    Life Saving Stickers

    • Australian Road Safety Foundation
    • Australia
    • 2016

    The Australian Road Safety Foundation finds an untapped media opportunity to turn ordinary rubbish bins into lifesaving billboards.

    Rated zero stars
    Read more
  • McWhopper

    McWhopper

    • Burger King
    • New Zealand
    • 2015

    Burger King makes a highly visible proposal to McDonald’s to collaborate on a truly one-of-a-kind product for Peace Day.

    Rated zero stars
    Read more
  • The Colder it Gets...

    The Colder it Gets...

    • Mark's
    • Canada
    • 2015

    Mark’s launches a fully integrated, weather-triggered campaign adapted to current temperatures in each major Canadian market.

    Rated zero stars
    Read more
  • Newcastle Band of Brands

    Newcastle Band of Brands

    • Newcastle Brown Ale
    • USA
    • 2015

    Newcastle Brown Ale releases the most brand-packed, fiscally responsible ad featuring 38 brands in 60 seconds.

    Rated zero stars
    Read more
  • Monopoly For Good

    Monopoly For Good

    • Majid Al Futtaim
    • United Arab Emirates
    • 2015

    Majid Al Futtaim creates a giant Monopoly board game in a unique experience which merged gaming with giving.

    Rated zero stars
    Read more
  • #BacktoLife with Panadol Cold + Flu

    #BacktoLife with Panadol Cold + Flu

    • Panadol
    • Lebanon
    • 2015

    Panadol uses real-time social listening to reward Twitter users suffering from the flu.

    Rated zero stars
    Read more
  • Flames of the World

    Flames of the World

    • Cheetos
    • Saudi Arabia
    • 2015

    Cheetos uses Twitter polls to create 12 comic strips telling the tall tales of Chester’s fun and bizarre adventures.

    Rated zero stars
    Read more
  • MAGGI Diaries – A Journey of Women, Food & Change

    MAGGI Diaries – A Journey of Women, Food & Change

    • Maggi
    • Bahrain
    • 2015

    MAGGI tells empowering stories about women who have overcome challenges to make a positive difference to the people around them.

    Rated zero stars
    Read more
  • 100% Kosher Head & Shoulders

    100% Kosher Head & Shoulders

    • Head & Shoulders
    • Israel
    • 2015

    Head & Shoulders leverages a national preoccupation with cleanliness as the perfect analogy for the search for flakes of dandruff.

    Rated zero stars
    Read more
  • Lucy the Robot

    Lucy the Robot

    • Double Robotics
    • Australia
    • 2015

    Double Robotics’ new robot buys the first iPhone 6s in the world, setting a new benchmark for true, genuine viral media campaigns.

    Rated zero stars
    Read more
  • How programmatic got Millennials fired up for KFC's Hot and Cheezy Burger

    How programmatic got Millennials fired up for KFC's Hot and Cheezy Burger

    • KFC
    • Malaysia
    • 2015

    KFC uses programmatic to develop content and reach Millennials to get them fired up for the Hot and Cheezy Burger.

    Rated zero stars
    Read more
  • #MyFamilyCan

    #MyFamilyCan

    • SPC Ardmona
    • Australia
    • 2015

    SPC Ardmona converts four million cans into conversation starters, sparked via an online video.

    Rated zero stars
    Read more
  • L'Oreal Paris Men Expert Teams Up with Hydrapower Boy

    L'Oreal Paris Men Expert Teams Up with Hydrapower Boy

    • L'Oreal
    • China
    • 2015

    L’Oreal Paris Men Expert shifts from its historically TV-led approach to target guys where they spend far more time – in mobile video games.

    Rated zero stars
    Read more
  • LUX Sets Cities Abloom

    LUX Sets Cities Abloom

    • Lux
    • Philippines
    • 2015

    LUX Sets Cities Abloom—a 48hour nationwide launch which became a platform for first-ever synergies amongst media, digital & PR.

    Rated zero stars
    Read more
  • Mountain Dew Neonizes Malaysia to a record all-time high in sales!

    Mountain Dew Neonizes Malaysia to a record all-time high in sales!

    • Mountain Dew
    • Malaysia
    • 2015

    Mountain Dew launches an innovative print campaign to show how it illuminates lives.

    Rated zero stars
    Read more
  • The Forever Home

    The Forever Home

    • Purina
    • Australia
    • 2015

    Purina teams up with the Animal Welfare League in a 10-part broadcast TV series, with additional webisodes via the online catch up platform.

    Rated zero stars
    Read more
  • Pamper your butt

    Pamper your butt

    • Andrex
    • China
    • 2015

    Andrex devises a ‘Vagina Monologues’ styled video to approach a taboo subject.

    Rated zero stars
    Read more
  • Slide, Amazing in Motion

    Slide, Amazing in Motion

    • Lexus
    • UK
    • 2015

    Lexus launches its most successful online campaign to date which centres on a real, rideable Hoverboard.

    Rated zero stars
    Read more
  • More than a sign

    More than a sign

    • Dislife
    • Russia
    • 2015

    Dislife turns flat parking signs into hologram projections of real disabled people to discourage drivers from taking disabled parking spots.

    Rated zero stars
    Read more
  • Mini Fashion Bar

    Mini Fashion Bar

    • Pimkie
    • Belgium
    • 2015

    French fashion brand Pimkie turns hotel wardrobes into clothing mini-bars.

    Rated zero stars
    Read more
  • Pay With Blood

    Pay With Blood

    • National Institute for Blood
    • Romania
    • 2015

    Untold Festival offers music fans free tickets in return for blood donations.

    Rated zero stars
    Read more
  • Sampling Machine - Fruttare Mousse

    Sampling Machine - Fruttare Mousse

    • Kibon
    • Brazil
    • 2015

    Kibon transforms a simple, static, dull bus shelter into a Fruttare Strawberry Mousse sampling machine.

    Rated zero stars
    Read more
  • Reduce Speed Dial

    Reduce Speed Dial

    • Volkswagen
    • New Zealand
    • 2015

    Volkswagen creates a digital app that enables consumers to create a personalised speedometer for a loved one.

    Rated zero stars
    Read more
  • Art heist for good

    Art heist for good

    • Water is Life
    • USA
    • 2015

    Water is Life uses stolen art to raise money for a good cause.

    Rated zero stars
    Read more
  • Catstacam

    Catstacam

    • Whiskas
    • Australia
    • 2015

    Whiskas embarks on a social campaign to help cat owners better understand their cats by seeing the world through their eyes.

    Rated zero stars
    Read more
  • A message to space

    A message to space

    • Hyundai
    • Korea
    • 2015

    Hyundai takes 'Earth' as the media and delivers a daughter's loving message to her dad in space.

    Rated zero stars
    Read more
  • Melanoma Likes Me

    Melanoma Likes Me

    • Melanoma Patients Australia (MPA)
    • Australia
    • 2014

    MPA creates an online persona for a real-time response campaign on Australians’ social media activities.

    Rated zero stars
    Read more
  • Morning like a King

    Morning like a King

    • Burger King
    • Korea
    • 2015

    Burger King Korea designs a sleeping mask to allow the wearer to sleep peacefully on their commute without missing their stop.

    Rated zero stars
    Read more
  • Toys in Mourning

    Toys in Mourning

    • Unicef
    • Paraguay
    • 2014

    Unicef calls the attention of the media and government officials by closing down toy stores to mourn newborn deaths.

    Rated zero stars
    Read more
  • Entre Panas (Among Fellas)

    Entre Panas (Among Fellas)

    • Poker
    • Colombia
    • 2014

    Poker develops a humorous web series highlighting the variety of friendship scenarios in Colombia.

    Rated zero stars
    Read more
  • Magic Lens

    Magic Lens

    • Santa Lucia Lottery
    • Guatemala
    • 2015

    Santa Lucia Lottery creates a discreet, portable work tool for the blind to enable them to know the value of received bills.

    Rated zero stars
    Read more
  • Marriott + GoPro

    Marriott + GoPro

    • Marriott International
    • Latin America
    • 2014

    Marriott + GoPro is a marriage made in travel marketing heaven, filling the need to capture better and shareable content.

    Rated zero stars
    Read more
  • Billboard Massages by Kit Kat

    Billboard Massages by Kit Kat

    • Kit-Kat
    • Colombia
    • 2015

    Kit Kat creates the first Massaging Billboard to literally give the people of Colombia a break.

    Rated zero stars
    Read more
  • TTYL Talk to you later

    TTYL Talk to you later

    • Chevrolet
    • Ecuador
    • 2015

    Chevrolet develops an innovative app that syncs with the driver’s car to silence text messages and send an automatic reply.

    Rated zero stars
    Read more
  • Nerf Toy Blaster – Nothing beats real life fun!

    Nerf Toy Blaster – Nothing beats real life fun!

    • Nerf
    • Austria
    • 2014

    Hasbro conquers the epicentre of the digital gamer’s world, with the most famous influencers of this generation.

    Rated zero stars
    Read more
  • Airbnb #NightAt

    Airbnb #NightAt

    • Airbnb
    • UK
    • 2014

    Airbnb offers out of this world travel experiences for 25 lucky guests, amplified through social media conversation.

    Rated zero stars
    Read more
  • Take IT Easy

    Take IT Easy

    • Dell
    • Germany
    • 2014

    Dell becomes the heartbeat of a new B2B community where IT administrators could let off steam about computer illiterates.

    Rated zero stars
    Read more
  • Bose #listenforyourself

    Bose #listenforyourself

    • Bose
    • UK
    • 2014

    Bose embarks on a three-way partnership with Spotify, Vice and Facebook to deliver stories at scale that would appeal to millennials.

    Rated zero stars
    Read more
  • Search for free WiFi, Search for Missing Children

    Search for free WiFi, Search for Missing Children

    • Baobeihuijia
    • China
    • 2015

    Baobeihuijia taps into mobile WiFi hotspots to help spread awareness of missing children in China.

    Rated zero stars
    Read more
  • The banner that makes you like banners

    The banner that makes you like banners

    • Post-it
    • Russia
    • 2015

    Post-It comes up with an idea to turn digital banner ads into something useful.

    Rated zero stars
    Read more
  • Holograms for Freedom

    Holograms for Freedom

    • Nosomos Delito
    • Spain
    • 2015

    Nosomos Delito leads the world’s first ever holographic protest.

    Rated zero stars
    Read more
  • Vodafone Red Light Application / Between Us

    Vodafone Red Light Application / Between Us

    • Vodafone
    • Turkey
    • 2014

    Vodafone launches an app designed to help women who are being subjected to domestic abuse, promoted through hidden messages.

    Rated zero stars
    Read more
  • Jurassic Waterloo

    Jurassic Waterloo

    • Universal Pictures
    • UK
    • 2015

    A London train station is transformed into a media-first Jurassic World theme park for Universal Pictures’ new film release.

    Rated zero stars
    Read more
  • Nivea Doll

    Nivea Doll

    • Nivea
    • Brazil
    • 2015

    Nivea gives away UV-sensitive dolls to teach kids the importance of sun protection.

    Rated zero stars
    Read more
  • Kobe vs. Messi: The Selfie Shootout

    Kobe vs. Messi: The Selfie Shootout

    • Turkish Airlines
    • Global
    • 2013

    Turkish Airlines sends Kobe and Messi on a world trip to take the most exotic selfie.

    Rated zero stars
    Read more
  • Protect Your Back: The undersea billboard

    Protect Your Back: The undersea billboard

    • Nivea
    • United Arab Emirates
    • 2015

    Nivea Sun creates an undersea billboard from natural materials to remind snorkelers to protect their backs from the sun.

    Rated zero stars
    Read more
  • Paper Planes: Helping a Little Aussie Film Fly

    Paper Planes: Helping a Little Aussie Film Fly

    • Paper Planes
    • Australia
    • 2014

    Roadshow Films reinvigorates a classic, wholesome, real-life activity to promote the release of Paper Planes.

    Rated zero stars
    Read more

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