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  • Fanta Gaming Masters 2016

    Fanta Gaming Masters 2016

    • Fanta
    • Saudi Arabia
    • 2016

    Fanta makes gaming into an ongoing, unique, engaging brand platform to communicate its promise of “Play".

    Rated zero stars
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  • I Choose to #LiveFearless

    I Choose to #LiveFearless

    • Nana
    • Jordan
    • 2016

    Nana uses powerful storytelling to enable young women in the Arab world to experience what it truly means to live fearless.

    Rated zero stars
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  • Can a burger sell a truck?

    Can a burger sell a truck?

    • Chevrolet
    • Oman
    • 2015

    Chevrolet’s Silverado strikes a partnership with SALT to take #TruckerBurger’s into the desert for the annual Moreeb Dune Festival.

    Rated zero stars
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  • How India Started Paying Through Mobile

    How India Started Paying Through Mobile

    • PAYTM
    • India
    • 2015

    PAYTM uses a combination of Reminder ATL and Point-of-transaction BTL media to raise awareness and convert people to trial.

    Rated zero stars
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  • Clear x Martian Intelligence Agency

    Clear x Martian Intelligence Agency

    • Clear
    • China
    • 2016

    Clear undertakes its largest branded content activity through the sponsorship of Youku's “The Martian Intelligence Agency” show.

    Rated zero stars
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  • Pizza Hut's Must Win Guest

    Pizza Hut's Must Win Guest

    • Pizza Hut
    • China
    • 2016

    Pizza Hut becomes the social enabler for the gaming community with a location-based in-game targeting system.

    Rated zero stars
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  • "Time to Shine" real-time Olympics

    "Time to Shine" real-time Olympics

    • Wrigley's Extra
    • China
    • 2016

    Wrigley's Extra sets up a "virtual content factory" to produce highly agile content that would “respond” to live events.

    Rated zero stars
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  • Celebrate your Roots

    Celebrate your Roots

    • Parachute
    • India
    • 2016

    Parachute Advansed uses key opinion leaders across multimedia touch points to create customised and contextually relevant content.

    Rated zero stars
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  • The Good Experiment

    The Good Experiment

    • Breeze
    • Philippines
    • 2016

    Breeze conducts an experiment with 10 hidden cameras to see if kids would help an elderly janitor, regardless of them getting dirty.

    Rated zero stars
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  • Knorr's uniquely local campaign targets chefs in China by province

    Knorr's uniquely local campaign targets chefs in China by province

    • Knorr
    • China
    • 2015

    Knorr runs a 100% digital campaign using precision targeting to engage with chefs during the Spring Festival.

    Rated zero stars
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  • JUST DO IT #DADADING

    JUST DO IT #DADADING

    • Nike
    • India
    • 2016

    Nike launches its own Bollywood-themed music video, seeded across music apps and social media. 

    Rated zero stars
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  • Sport Chek - The Fastest Olympic Campaign!

    Sport Chek - The Fastest Olympic Campaign!

    • Sport Chek
    • Canada
    • 2016

    Sport Chek creates branded ads in real-time featuring Olympic content at an unprecedented speed.

    Rated zero stars
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  • Rojak 360°- Telling Malaysian tales the 360° way

    Rojak 360°- Telling Malaysian tales the 360° way

    • Maxis
    • Malaysia
    • 2016

    Maxis creates Malaysia's first ever " Rojak360° " film series - a series of Malaysian stories, shot in 360° to allow viewers an immersive experience of being Malaysian, in different perspectives!

    Rated zero stars
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  • Dynamic Offline Moments with YouTube

    Dynamic Offline Moments with YouTube

    • YouTube
    • Indonesia
    • 2016

    YouTube uses dynamic creative banners in a unique solution for targeting mobile YouTube users in real-time with relevant messaging.

    Rated zero stars
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  • V Energy Jono VS Ben

    V Energy Jono VS Ben

    • V Energy Drink
    • New Zealand
    • 2015

    V and TV/Radio personalities Jono & Ben leverage their shared maverick, mischievous & witty brand values across TV, radio and digital.

    Rated zero stars
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  • Little Stars

    Little Stars

    • NSPCC
    • UK
    • 2016

    NSPCC adopts a multi-layered media approach based on the idea of looking up at the night sky and ‘thanking your lucky stars’.

    Rated zero stars
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  • Check me before you turn the key

    Check me before you turn the key

    • SafeKids Aotearoa
    • New Zealand
    • 2015

    SafeKids Aotearoa turns key rings into warning lights to trigger a behaviour change that New Zealand needed.

    Rated zero stars
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  • The Greats

    The Greats

    • Art Gallery of NSW
    • Australia
    • 2015

    Art Gallery of NSW finds the ultimate brewing partner Young Henrys to create a craft beer inspired by the work of The Greats.

    Rated zero stars
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  • Vaseline Billboard Live Demo

    Vaseline Billboard Live Demo

    • Vaseline
    • Philippines
    • 2016

    Vaseline creates its first ever Live Demo Billboard to demonstrate the healing power of its Petroleum Jelly recorded via video timelapse.

    Rated zero stars
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  • Ariel Dads Share the Load - Men for laundry!

    Ariel Dads Share the Load - Men for laundry!

    • Ariel
    • India
    • 2016

    Ariel creates a national movement, highlighting the need for cultural change by encouraging dad's to share household chores.

    Rated zero stars
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  • Maxis reads minds using 'Zero Moment of Travel'

    Maxis reads minds using 'Zero Moment of Travel'

    • Maxis
    • Malaysia
    • 2015

    Maxis dynamically creates and serves relevant messages for travellers at various stages of their travel journey.

    Rated zero stars
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  • Pureit Cares for Chennai

    Pureit Cares for Chennai

    • Pureit Water Purifiers
    • India
    • 2015

    Pureit utilises the power of mobile marketing by sending out bulk SMSes and geo-tagging technology to send location based information.

    Rated zero stars
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  • Dove - Change the Rhyme

    Dove - Change the Rhyme

    • Dove
    • India
    • 2016

    Dove uses the background of sports juxtaposed with an equally familiar and innocent part of a child’s life to 'break the rules of beauty'.

    Rated zero stars
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  • McDonald's - Capacity Based Advertising

    McDonald's - Capacity Based Advertising

    • McDonald's
    • Singapore
    • 2016

    McDonald's creates a dynamic search engine marketing investment model with Google based on live restaurant data.

    Rated zero stars
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  • LISTERINE "Bring Out the Bold"

    LISTERINE "Bring Out the Bold"

    • Listerine
    • Philippines
    • 2016

    Listerine partners with TV star Anne Curtis to challenge millennials to join her on an epic food trip.

    Rated zero stars
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  • Brooke Bond Red Label Tea 6 Pack Band

    Brooke Bond Red Label Tea 6 Pack Band

    • Brooke Bond Red Label
    • India
    • 2016

    Brooke Bond Red Label creates 'The 6 Pack Band' transgender pop group in an effort to help end the stigma in India.

    Rated zero stars
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  • Reword

    Reword

    • Headspace
    • Australia
    • 2016

    Headspace develops a real-time spell checker tool for teens in a bid to curb cyber bullying on social media.

    Rated zero stars
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  • Oreo's Journey Home

    Oreo's Journey Home

    • Oreo
    • China
    • 2016

    Oreo partners with Alibaba Group in a campaign fusing e-commerce with experiential at key travel spots.

    Rated zero stars
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  • Reinventing the Athlete Tour

    Reinventing the Athlete Tour

    • Nike
    • China
    • 2016

    Nike Basketball invites NBA2K online players to compete to represent the best of the best in China against NBA superstar Kevin Durant.

    Rated zero stars
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  • Clear Taps on Mudik (annual homecoming tradition) during Eid holiday in Indonesia

    Clear Taps on Mudik (annual homecoming tradition) during Eid holiday in Indonesia

    • Clear
    • Indonesia
    • 2016

    Clear Men engages its target audience through brand activation at select pit stops during the motorcycle Mudik trip.

    Rated zero stars
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  • Maggi We Miss You Too

    Maggi We Miss You Too

    • Maggi
    • India
    • 2015

    Maggi mirrors consumer sentiment with its targeted #WeMissYouToo social campaign.

    Rated zero stars
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  • Hungerithm

    Hungerithm

    • Snickers
    • Australia
    • 2016

    Snickers launches a 100% digital and mobile led campaign geo-targeted to local stores.

    Rated zero stars
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  • Cornetto's That One Summer

    Cornetto's That One Summer

    • Cornetto
    • Philippines
    • 2015

    Cornetto creates a love story that had one of the best Wattpad writers on board with a very active online community.

    Rated zero stars
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  • OCBC Pay Anyone

    OCBC Pay Anyone

    • OCBC Singapore
    • Singapore
    • 2016

    OCBC introduces the convenience of simple and secure payments via Apple’s Siri and its proprietary messaging service iMessage.

    Rated zero stars
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  • Wall’s Man 2.0

    Wall’s Man 2.0

    • Wall's
    • Thailand
    • 2015

    Wall’s launches the first ice-cream ordering and selling system via a mobile chat platform.

    Rated zero stars
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  • Swachh Aadat Swachh Bharat

    Swachh Aadat Swachh Bharat

    • Pureit Water Purifiers
    • India
    • 2015

    Hindustan Unilever uses digital media and mobile to target urban and rural areas in India, respectively, with three simple clean habits.

    Rated zero stars
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  • Big C: At the Heart of the Matter

    Big C: At the Heart of the Matter

    • Big C
    • Thailand
    • 2016

    Big C creates the world’s first huggable media with an activation-led campaign amplified in the digital space.

    Rated zero stars
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  • Virtual Coastwatch

    Virtual Coastwatch

    • Maritime Safety
    • New Zealand
    • 2016

    Maritime Safety develops a world-first always-on “virtual coastguard” system to nudge boaties with mobile messages at a crucial moment.

    Rated zero stars
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  • The Frus-Tweet Burner

    The Frus-Tweet Burner

    • Kirin Nodogoshi All Light
    • Japan
    • 2016

    Kirin Nodogoshi visualises the unspoken frustrations of women on Twitter, creating a structure that would turn it in to refreshment.

    Rated zero stars
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  • Brains Can Have a Mind of Their Own

    Brains Can Have a Mind of Their Own

    • beyondblue
    • Australia
    • 2015

    Beyondblue creates a digital ecosystem that mimicked the depressed & anxious minds of teens in an animated world that was disruptive, questioning, and ever-present.

    Rated zero stars
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  • De-lovery: Deliver love to your mom

    De-lovery: Deliver love to your mom

    • Knorr
    • Thailand
    • 2016

    Knorr delivers personalised messages specific to each individual mum, at various touchpoints in her online journey.

    Rated zero stars
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  • Rexona Gets Indonesia Moving with #MOGER

    Rexona Gets Indonesia Moving with #MOGER

    • Rexona
    • Indonesia
    • 2016

    Rexona creates a visual custom 3D panoramic interactive mobile ad unit where users played musical instruments to generate the highest score.

    Rated zero stars
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  • Welcome to Social Narcissm, Honor Thyself

    Welcome to Social Narcissm, Honor Thyself

    • Huawei
    • India
    • 2016

    Huawei greets consumers curious enough to Google themselves with a personalised message through Search.

    Rated zero stars
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  • The Australian Crowd-Coloured Short Film

    The Australian Crowd-Coloured Short Film

    • Cadbury
    • Australia
    • 2015

    Cadbury’s draws on the adult colouring book phase for consumers to create an animated short film split into 1,500 individual frames.

    Rated zero stars
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  • Maxis Kongsi Home - Building Hope One Home at a Time

    Maxis Kongsi Home - Building Hope One Home at a Time

    • Maxis
    • Malaysia
    • 2016

    Maxis partners with Malaysia's top five e-commerce platforms to transform online BUYING into online GIVING.

    Rated zero stars
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  • Audi Sport - Performance meets emotion

    Audi Sport - Performance meets emotion

    • Audi
    • Singapore
    • 2016

    Audi uses wearable tech to measure drivers' physiological responses when trying out its new sports range on a temporary racetrack.

    Rated zero stars
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  • Donate Your Signature

    Donate Your Signature

    • UNESCO
    • Japan
    • 2016

    UNESCO creates ‘unwritable’ receipts out of special paper that repels ink to raise aware of global illiteracy.

    Rated zero stars
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  • KFC Red Encouragement

    KFC Red Encouragement

    • KFC
    • China
    • 2016

    KFC partners with a music festival to create an experience to engage hardcore music fans to be advocates for the brand.

    Rated zero stars
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  • Lover Boy or Lavalava Boys

    Lover Boy or Lavalava Boys

    • Game of Bro's
    • New Zealand
    • 2016

    Maori TV hijacks The Bachelor in a guerrilla campaign to divert attention and steal eyeballs for its new reality TV show.

    Rated zero stars
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  • #PartyAsOne with Heineken

    #PartyAsOne with Heineken

    • Heineken
    • Singapore
    • 2015

    Heineken creates a party-before-the-party to enable ZoukOut festival-goers to amplify their fun further by experiencing the night together.

    Rated zero stars
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