Coca-Cola enables moments of togetherness around the dining table through a branded content series.
Mitsubishi and MEC use data and insights to transform the website and whole business.
HP partners with Spotify to create a talent discovery platform to find the next generation of innovators.
Downy evolves into a flirtatious, passionate heroic character to connect with women and tell them how to rekindle their romance.
Zhonghua takes up the challenge to generate more smiles with audiences using an innovative mobile selfie tool.
TC Bank creates the first personalised savings book in Asia.
Lipton creates a powerful social platform that linked the power of TV with the emotional connectivity of social.
MEC creates MAGGI® Diaries - a cultural and culinary journey of four ordinary housewives around the Middle East.
Tunisie Telecom creates a movement to clean up Tunisia's beaches, in return for 3G service.
Australian community organisation Youth OFF The Streets uses shoelaces to bring the issue of youth homelessness to life.
The Ford Mustang pushes the limits by launching on top of the World’s Tallest Building, The Burj Khalifa, with an out-of-this world stunt.
Ikea launches a video competition that would see 30 individuals rewarded a full room makeover.
The Egypt Consortium for Energy Conservation Initiative creates a media first in Egypt through an innovative partnership with CBC.
NIDO creates an emotional blockbuster on Mother's Day with the largest greeting card in the world.
Emirates sparks a debate on the greatest football player of all time, with a video using the hashtag #AllTimeGreats.
Rabea Tea becomes a part of Saudi youths’ online gaming experience.
Garnier marries the idea of pimples with Bollywood in a series of short, quirky videos.
Nestle creates a video based digital guide for the current generation of first-time mothers in China - called Pregnancy Institute.
The Art Gallery of NSW encourages audiences to express themselves through shareable Pop Art experiences.
KFC develops special content for multi-screen users to showcase itself as the harbinger of loving moments with families.
Sprite and Lodestar UM develop an in-house proprietary research methodology called ‘The Belongingness Model for brands’.
For the first time in TV history, Network Seven invents a way for viewers to complete the exact same challenge as reality TV contestants.
Nike connects Chinese youth with its Last Game film and real-time AV content through a multitude of platforms.
Magnum rides on the wave of election fever in Indonesia by giving people the power to select the brand’s next variant.
Humanoïde proves how boring the future would be without paper by ripping one of its pages out.
Google creates the ‘Android Chorus’ with 300 Android smartphones and tablets.
Samsung creates the world’s first on pitch, tech-enabled couch that’s moves with the players to bring fans closer to the action.
Jetz converts tweets about "galau" from teens into a song and a YouTube clip for entertainment purposes.
Avinor launches an ambitious web TV project, documenting Norway from above, from airport to airport.
Listerine spreads a caring and compassionate message through an interactive, personalised music video.
El Furniture Warehouse embarks on a winter coat drive by encouraging the public to leave donations on the actual poster ads.
Vaseline Men embarks on a social experiment to prove that grooming leaves a lasting impression.
Correio da Manhã highlights the features of its new website in the first responsive print ad.
Tui plays the ultimate prank on an unsuspecting beer drinker – making his ultimate dream come true.
National Bank Kenya creates a unique desk calendar design to involve Kenyans in its tree planting initiative.
The United Nations World Food Programme uses Zlatan Ibrahimović’s body as the main media to promote the fight against world hunger.
AIA encourages reserved Malaysians to open up and express their heartfelt sentiments - packaged as time capsules.
Allianz hits the streets of France with a specially built outdoor sculpture to promote one of its services.
Nando’s brings its proposition of “Eat Interesting” to life by setting its sights on the iconic Mango in Bowen, Queensland.
Mazda sets out to give homeless dogs the joy ride of their lives – and the chance to find a new family.
Lifebuoy develops weather adaptive ads that change creative depending on the weather conditions in different locations.
Netflix celebrates its first Christmas in France with an integrated radio campaign that quickly went viral.
Samsung partners with Discovery Channel for a landmark TV series showcasing the future of cities that gave rise to LatAm civilisation.
Jägermeister creates an innovative social campaign by providing social ammunition that would spark friendly banter on a night out.
Bodegas Callia releases a new TV ad which beautifully illustrates the new blend of Callia Blend de Terroirs.
Microsoft builds interest in the latest Xbox One games console by taking over the digital ecosystem and turning it into an Xbox world.
Surf incentivises consumers to collect their used sachets to convert into pavers, with an offer of free text messages.
Saffola Life targets the decision makers within organisations to ensure that employees have time to take their wives for a heart check.
Worten.es sees significant increase in viewtime and conversions with Yieldr video banner ads.
McDonald’s brings back the love of the Monopoly game through a unique engagement experience.
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