Best Use of Content
Chinese scotch drinkers discover what the famous 'Keep Walking' tag means in a modern progressive China.
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Best Use of Digital Landscape
Award winning phone app helps Australian home buyers every step of the way.
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Best Targeted Campaign
Gridlock in Bogota provides perfect sampling opportunity for new Coke packaging.
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Best Use of Emerging Technology
Award winning phone app helps Australian home buyers every step of the way.
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The Effectiveness Awards
Xbox attempts to broaden its appeal.
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Best In-store Activation
In-store AR demonstrates the latest innovations in fabric softener.
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The Public Service Award
A town changes its name to promote a road safety message.
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Best Contribution to a Campaign by a Media Owner
A new media film project inspires an ambitious Chinese audience.
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Best Communication Strategy
A high profile split is the only way NAB can separate itself from the banking fraternity.
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Creative Use of Media Award
The humble TV commercial is combined with a mobile app with impressive results.
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Best Entertainment Platform
Musical fusions help Coca-Cola reconnect with the Indian youth market.
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