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29/06/2010 RUSSIA - SABMiller Russia is to launch a new beer brand Essa, aimed at women. More
18/01/2010 MOSCOW - A midnight traffic jam near Moscow’s Kremlin has been blamed on a pornographic film that suddenly began playing on a huge billboard. More
09/12/2009 GLOBAL - Magna, the insight arm of Mediabrands, is predicting global ad spend growth of 6% in 2010. More
Raffaello maximises TV sponsorship with product placement.
Kozel encourages drinkers to become brand advocates.
Volkswagen to supply vehicles to the 2014 Winter Olympics
FIFA 08 launch focuses on the giving Russians the power to change match results.
A magnetic insertion helps target IT managers via press insertions.
Kalina were able to quiclkly establish their MIA makeup line as an aspirational brand among young girls across Russia, by sponsoring the show 'Star Academy'.
Russia's strict laws on alcohol advertising produced a creative response from Martini
SkyLink targets leisure activities, retail partners and journalists to promote its new high-speed mobile internet and data service.
MegaFon targeted air travellers with branded mobile phone recharging stations.
Mobile phone operator MegaFon infiltrates the gaming world to capture the virtual audience's attention in a Russian media first.
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A dream team of industry pioneers from around the world share their expert opinion
This is another way to pass the time during your lunch break. Engage in the "Battle of the Cheetos", choose which side you're on (puffs or crunchies) select and opponent, and prepare to obliterate the opposition into cheesy dust! Not...
Mark St Andrew
More crazyness from Japan, although I doubt I find anything as peculiar or rewarding as the Japanese horse racing website. This is kind of cute though, and the perfect give for the media executive who has everything. The price tag...
Anyone over the age of 30 remembers the fuss caused by Frankie Goes to Hollywood and their synth-fuelled 80s pop anthem "Relax". People under 30 but over 25 remember the iconic Katherine Hamnett "Frankie Says Relax" t-shirts (which were actually...
Cream guides that help you navigate the changing communications landscape.
When describing the different media platforms to those outside the industry, out-of-home (OOH) is often explained away as simply “posters”.
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