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Universal in Canada boosted the effectiveness of a product placement in The Apprentice by surroun...
Nike launches its Nike Pro clothing in Spain with a Bluetooth-powered billboard in Barcelona. The...
Kronenbourg encourages drinkers to take it easy, and reworks a classic tune.
Volvo in Bulgaria refurbishes zebra crossings to emphasise its safety credentials
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Euromillions fakes a political campaign rally to attract attention to it's new lottery product.
GSK targets two very different audiences living with HIV.
Doritos invites consumers to make its commercial for an expensive US Super Bowl ad slot.
Lexus teams up with Time Inc to offer people a customized, personalized magazine
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