en-gb MySpace UK audience tumbles as Facebook hits new milestone.<a href="http://www.creamglobal.com/listing-rss/17799/22629/myspace-uk-audience-tumbles-as-facebook-hits-new-milestone/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> UK - Data from ComScore shows that MySpace's UK audience fell 49% during the last year. http://www.creamglobal.com/listing-rss/17799/22629/myspace-uk-audience-tumbles-as-facebook-hits-new-milestone/ Fri, 23 Jul 2010 22:13:00 GMT Condom challenge<a href="http://www.creamglobal.com/listing-rss/17798/22622/condom-challenge/"><img src="http://www.creamglobal.com/media/1533794/swedish main image_Thumbnail.jpg" border="0"></img></a> Scandinavian condom brand motivates people to have more sex and make the world a better place. http://www.creamglobal.com/listing-rss/17798/22622/condom-challenge/ Thu, 22 Jul 2010 18:35:00 GMT Virtual currency plans for social network<a href="http://www.creamglobal.com/listing-rss/17799/22588/virtual-currency-plans-for-social-network/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL – Facebook is to launch its own virtual currency this September. http://www.creamglobal.com/listing-rss/17799/22588/virtual-currency-plans-for-social-network/ Tue, 20 Jul 2010 20:48:00 GMT Reckitt Benckiser to use social gaming in graduate recruitment drive<a href="http://www.creamglobal.com/listing-rss/17799/22545/reckitt-benckiser-to-use-social-networking-in-graduate-recruitment-drive/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> UK - Reckitt Benckiser is to use Facebook in its new recruitment drive for graduates and early career sales and marketing professionals using an app called “poweRBrands”. http://www.creamglobal.com/listing-rss/17799/22545/reckitt-benckiser-to-use-social-networking-in-graduate-recruitment-drive/ Fri, 16 Jul 2010 13:07:00 GMT FT invites female execs to define ideal consumer<a href="http://www.creamglobal.com/listing-rss/17799/22538/ft-invites-female-execs-to-define-perfect-consumer/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> APAC - The Financial Times is using an online competition to reach media planners and advertisers in Hong Kong and Singapore. http://www.creamglobal.com/listing-rss/17799/22538/ft-invites-female-execs-to-define-perfect-consumer/ Fri, 16 Jul 2010 21:27:00 GMT Starbucks achieves new record on Facebook<a href="http://www.creamglobal.com/listing-rss/17799/22537/starbucks-achieves-new-record-on-facebook/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Starbucks has become the first brand on Facebook to collect a fan base of 10 million. This growth comes on the heels of Lady Gaga becoming the first person to gather the same number of fans. http://www.creamglobal.com/listing-rss/17799/22537/starbucks-achieves-new-record-on-facebook/ Thu, 15 Jul 2010 14:19:00 GMT Unilever renews Time Warner tie-up<a href="http://www.creamglobal.com/listing-rss/17799/22536/unilever-renews-time-warner-partnership/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Unilever has extended its deal with Time Warner for product promotion across multiple global platforms. http://www.creamglobal.com/listing-rss/17799/22536/unilever-renews-time-warner-partnership/ Thu, 15 Jul 2010 12:43:00 GMT Twitter launches earlybird deals<a href="http://www.creamglobal.com/listing-rss/17799/22534/twitter-launches-earlybird-deals/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Twitter has announced the launch of the @earlybird account, providing followers with exclusive deals in entertainment, fashion, technology, beauty, travel etc. http://www.creamglobal.com/listing-rss/17799/22534/twitter-launches-earlybird-deals/ Thu, 15 Jul 2010 21:51:00 GMT Increased internet use widens China’s doors for global businesses<a href="http://www.creamglobal.com/listing-rss/17799/22533/increased-internet-use-widens-china’s-doors-for-global-businesses-/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> OPINION - In light of the recent internet white paper Chinese issued by the Chinese government, the country's largest advertising and branded content agency outlines the role of social media as brands try to navigate this unique market. http://www.creamglobal.com/listing-rss/17799/22533/increased-internet-use-widens-china’s-doors-for-global-businesses-/ Thu, 15 Jul 2010 21:22:00 GMT Social media continues to rise<a href="http://www.creamglobal.com/listing-rss/17799/22527/social-media-continues-to-rise/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Rapid online growth in Asia Pacific means that now three-quarters of the world’s population are accessing social media websites, according to Nielsen. http://www.creamglobal.com/listing-rss/17799/22527/social-media-continues-to-rise/ Wed, 14 Jul 2010 12:38:00 GMT Gay and Lesbian adults “heaviest” social network users<a href="http://www.creamglobal.com/listing-rss/17799/22526/gay-and-lesbian-adults-“heaviest”-social-network-users/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> US - An online survey conducted by Harris Interactive suggests that the majority of gay and lesbian adults are reading online blogs. http://www.creamglobal.com/listing-rss/17799/22526/gay-and-lesbian-adults-“heaviest”-social-network-users/ Wed, 14 Jul 2010 23:59:00 GMT Facepark<a href="http://www.creamglobal.com/listing-rss/17798/22523/diesel-facepark-/"><img src="http://www.creamglobal.com/media/1529901/diesel_facepark_01_Thumbnail.jpg" border="0"></img></a> As part of its “Be Stupid” campaign, Diesel exposes some of the silliness of social media to the real world. http://www.creamglobal.com/listing-rss/17798/22523/diesel-facepark-/ Wed, 14 Jul 2010 22:42:00 GMT Google wins landmark European Adwords case<a href="http://www.creamglobal.com/listing-rss/17799/22507/google-wins-landmark-adwords-case/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> EUROPE - The European Court of Justice has ruled in favour of Google in a dispute over European trademark law. http://www.creamglobal.com/listing-rss/17799/22507/google-wins-landmark-adwords-case/ Tue, 13 Jul 2010 18:01:00 GMT Tweeting the UKs holidays<a href="http://www.creamglobal.com/listing-rss/17798/22504/tweeting-the-uks-holidays/"><img src="http://www.creamglobal.com/media/1529075/ukholsmap_Thumbnail.jpg" border="0"></img></a> Vodafone creates a Twitter holiday map to promote its decision to abolish roaming charges this summer http://www.creamglobal.com/listing-rss/17798/22504/tweeting-the-uks-holidays/ Tue, 13 Jul 2010 14:00:00 GMT Computing in the clouds<a href="http://www.creamglobal.com/listing-rss/17798/22502/computing-in-the-clouds/"><img src="http://www.creamglobal.com/media/1528691/cloud_google_Thumbnail.jpg" border="0"></img></a> Google has teamed up with Virgin America for 'Day in the Clouds', an online scavenger hunt http://www.creamglobal.com/listing-rss/17798/22502/computing-in-the-clouds/ Tue, 13 Jul 2010 12:22:00 GMT Ultimate Woman<a href="http://www.creamglobal.com/listing-rss/17798/22499/ultimate-woman/"><img src="http://www.creamglobal.com/media/1528371/lynx_ulitimate_woman_02_Thumbnail.jpg" border="0"></img></a> Lynx (Axe) creates an interactive 'Ultimate Woman' machine to advertise its new Lynx 3 fragrance. http://www.creamglobal.com/listing-rss/17798/22499/ultimate-woman/ Tue, 13 Jul 2010 23:53:00 GMT Hot wake up call for cooling gel<a href="http://www.creamglobal.com/listing-rss/17798/22497/hot-wake-up-call-for-cooling-gel/"><img src="http://www.creamglobal.com/media/1528239/omd_hk_neutrogena_wakeup_call_1_Thumbnail.jpg" border="0"></img></a> Neutrogena gives Hong Kong's men a wake-up call from superstar Elanne Kwong, to promote its new Cooling Cleansing Gel. http://www.creamglobal.com/listing-rss/17798/22497/hot-wake-up-call-for-cooling-gel/ Tue, 13 Jul 2010 23:31:00 GMT Domino's credits social media for sales growth<a href="http://www.creamglobal.com/listing-rss/17799/22493/dominos-attributes-growth-to-social-media/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> UK - Domino's Pizza has reported a 29% surge in pre-tax profits to £17.5m, buoyed by a strong social media strategy. http://www.creamglobal.com/listing-rss/17799/22493/dominos-attributes-growth-to-social-media/ Mon, 12 Jul 2010 17:29:00 GMT Google opens up Android development<a href="http://www.creamglobal.com/listing-rss/17799/22477/google-opens-up-android-development/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Google has launched a new tool today that enables anyone to create an app for Android phones. http://www.creamglobal.com/listing-rss/17799/22477/google-opens-up-android-development/ Mon, 12 Jul 2010 21:12:00 GMT Luring Americans to Canada<a href="http://www.creamglobal.com/listing-rss/17798/22462/luring-americans-to-canada/"><img src="http://www.creamglobal.com/media/1526954/ctc_usa_01_Thumbnail.jpg" border="0"></img></a> The Canadian Tourism Commission lures Americans to book a Canadian holiday http://www.creamglobal.com/listing-rss/17798/22462/luring-americans-to-canada/ Fri, 09 Jul 2010 22:37:00 GMT The Genographic Project<a href="http://www.creamglobal.com/listing-rss/17798/22453/the-genographic-project/"><img src="http://www.creamglobal.com/media/1526723/genographic_001_Thumbnail.jpg" border="0"></img></a> IBM develops a programme to collect and analyse DNA samples from people to map global migratory patterns dating back 150,000 years http://www.creamglobal.com/listing-rss/17798/22453/the-genographic-project/ Thu, 08 Jul 2010 18:51:00 GMT TripAdvisor launches travel creative challenge<a href="http://www.creamglobal.com/listing-rss/17799/22447/tripadvisor-launches-creative-challenge/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - In an effort to show the effectiveness of display advertising, TripAdvisor is challenging travel brands and advertising agencies to create an ad campaign which will run on the travel website. http://www.creamglobal.com/listing-rss/17799/22447/tripadvisor-launches-creative-challenge/ Thu, 08 Jul 2010 23:24:00 GMT YouTube aims to capture 'Life in a Day’<a href="http://www.creamglobal.com/listing-rss/17799/22443/youtube-lg-campaign/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - LG Electronics is partnering with YouTube for the launch of the ‘Life in a Day’ global experiment. http://www.creamglobal.com/listing-rss/17799/22443/youtube-lg-campaign/ Thu, 08 Jul 2010 22:30:00 GMT Photochains<a href="http://www.creamglobal.com/listing-rss/17798/22430/photochains/"><img src="http://www.creamglobal.com/media/1525718/photochains_main_Thumbnail.jpg" border="0"></img></a> Canon create online social photography initiative. http://www.creamglobal.com/listing-rss/17798/22430/photochains/ Wed, 07 Jul 2010 12:38:00 GMT Yahoo! launches search-led blog<a href="http://www.creamglobal.com/listing-rss/17799/22417/yahoo-launches-search-led-blog/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GLOBAL - Yahoo! is set to launch a news blog which will cover news based on the search data that is collects every day from its users. http://www.creamglobal.com/listing-rss/17799/22417/yahoo-launches-search-led-blog/ Wed, 07 Jul 2010 23:28:00 GMT Paramount launches virtual cinema in new social media drive.<a href="http://www.creamglobal.com/listing-rss/17799/22342/paramount-launches-virtual-cinema-in-new-social-media-drive/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> GERMANY - Bigmouthmedia develops a virtual cinema for Paramount in Germany. http://www.creamglobal.com/listing-rss/17799/22342/paramount-launches-virtual-cinema-in-new-social-media-drive/ Mon, 05 Jul 2010 14:08:00 GMT It was all yellow<a href="http://www.creamglobal.com/listing-rss/17798/19556/it-was-all-yellow/"><img src="http://www.creamglobal.com/media/1332704/yellowpagesnz_itwasallyellow_aimproximity_nz_01_Thumbnail.jpg" border="0"></img></a> Yellow Pages New Zealand creates a crowdsourced Yellow chocolate bar http://www.creamglobal.com/listing-rss/17798/19556/it-was-all-yellow/ Thu, 01 Jul 2010 14:57:00 GMT It's no picnic<a href="http://www.creamglobal.com/listing-rss/17798/20293/it's-no-picnic/"><img src="http://www.creamglobal.com/media/1394153/picnic pic_Thumbnail.jpg" border="0"></img></a> Australian chocolate lovers create more than 200 adverts in speed-eating challenge http://www.creamglobal.com/listing-rss/17798/20293/it's-no-picnic/ Thu, 01 Jul 2010 12:19:00 GMT HBO steps up UK presence<a href="http://www.creamglobal.com/listing-rss/17799/22314/hbo-website-launches-in-uk/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> UK – HBO, the US TV network has launched a UK website to promote some of its most popular shows including The Wire, The Sopranos, True Blood and Curb Your Enthusiasm. http://www.creamglobal.com/listing-rss/17799/22314/hbo-website-launches-in-uk/ Thu, 01 Jul 2010 23:15:00 GMT Tansu shoe<a href="http://www.creamglobal.com/listing-rss/17798/22309/onitsuka-tansu-shoe-global-(1)/"><img src="http://www.creamglobal.com/media/1521814/tansu-shoe-for-tiger2_Thumbnail.jpg" border="0"></img></a> Onitsuka Tiger promotes the brand’s Japanese heritage http://www.creamglobal.com/listing-rss/17798/22309/onitsuka-tansu-shoe-global-(1)/ Thu, 01 Jul 2010 22:11:00 GMT Hulu introduces Plus service<a href="http://www.creamglobal.com/listing-rss/17799/22301/hulu-reveals-business-model/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> USA - After weeks of speculation that it is going to tweak is business model, Hulu has introduced Hulu Plus, a subscription and ad supported service. http://www.creamglobal.com/listing-rss/17799/22301/hulu-reveals-business-model/ Wed, 30 Jun 2010 19:07:00 GMT Innovations in digital media can reshape politics<a href="http://www.creamglobal.com/listing-rss/17799/22277/innovations-reshape-politics/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> UK - Innovations in digital media and young people’s growing engagement with issues such as climate change represent an opportunity to reshape politics, Lord Puttnam will tell a specially invited audience of school pupils in the House of Lords today. http://www.creamglobal.com/listing-rss/17799/22277/innovations-reshape-politics/ Tue, 29 Jun 2010 23:49:00 GMT Google ordered to stop Chinese redirection<a href="http://www.creamglobal.com/listing-rss/17799/22275/google-ordered-to-stop-redirecting-chinese-users/"><img src="http://www.creamglobal.com/images/placeholders/placeholder_75x75.jpg" border="0"></img></a> CHINA - The Chinese government has said Google would lose its mainland internet license on Wednesday (30 June), if the company continues to automatically redirect users of its Google.cn site to its Hong Kong page. http://www.creamglobal.com/listing-rss/17799/22275/google-ordered-to-stop-redirecting-chinese-users/ Tue, 29 Jun 2010 23:16:00 GMT Bmi launches loyalty scheme<a href="http://www.creamglobal.com/listing-rss/17799/22262/bmi-launches-loyalty-scheme/"><img src="http://www.creamglobal.com/media/1519944/a330_low_3_Thumbnail.jpg" border="0"></img></a> EUROPE - Bmi has launched a customer-retention programme that will give discounts on selected fares once a month, following a restructure programme earlier this year. http://www.creamglobal.com/listing-rss/17799/22262/bmi-launches-loyalty-scheme/ Mon, 28 Jun 2010 22:55:00 GMT