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Case Studies (491)

Title	Date
Sound With Power ( Mercedes-Benz UK ) Mercedes-Benz teams up with UK rap artist Tinie Tempah in a campaign that combines music and driving. Read full case study	2013
Anything Could Happen ( LifePark Italy ) M&C Saatchi create a rather peculiar campaign in order to generate media publicity for insurance store 'LifePark' Read full case study	2013
Roll Out Happiness ( Coca Cola Lithuania ) Coca-Cola rolls out a lush green park to open happiness in an unexpected location. Read full case study	2013
ThisMoment and Coca-Cola ( Coca Cola USA ) Coca-Cola launches Coca-Cola TV, Coca-Cola.FM and live-streams music events. Read full case study	2013
Digital Public Library ( Vodafone Romania ) Vodafone Romania redesigns walls in busy transit locations, to make them look like public libraries. Read full case study	2013
Why wait until it's too late? ( The Netherlands ) Ogilvy & Mather Amsterdam inspire everyone to express their love and affection. Read full case study	2013
Heineken's Dropped ( Heineken Global ) Heineken sets off to discover if legends are born or made during their lifetime. Read full case study	2013
Equality Is _____ ( Allstate USA ) Allstate does more than saying it supports LGBT equality: it truly shows it. Read full case study	2013
CV Campaign ( Situation Stockholm Sweden ) Situation Stockholm allows people to see homeless as the human beings they are. Read full case study	2013
The Glenlivet Alpha ( The Glenlivet Alpha Global ) The Glenlivet Alpha gives whisky drinkers an online sensory experience to unlock the taste and secrets of the brand. Read full case study	2013
Scrabble WiFi ( Mattel France ) Mattel rewards smartphone users, who can spell properly, with free WiFi. Read full case study	2013
Real Beauty Sketches ( Dove Brazil ) Statistics show that only 4% of women actually feel beautiful. Dove's intention via this campaign is to make the remaining 96% feel the same way. Read full case study	2013
Boost Launch ( Adidas Chile ) Adidas partners with Pavegen to bring its Boost running shoe technology to life. FMAs Shortlisted Read full case study	2013
Hellmann’s Interactive Shopping Cart ( Hellmann's Mayonnaise Brazil ) Hellmann’s hacks the supermarket trolleys of a key Brazilian retailer for interactive recipes. FMAs Winner FMAs Shortlisted Read full case study	2013
Coffee Cart ( YWCA New Zealand ) YWCA boosts equality in New Zealand and tries stops sexism. Read full case study	2013
Small World Machines ( Coca Cola India ) Coca-Cola connects consumers in India and Pakistan. Read full case study	2013
Introducing Vodafone Red ( Vodafone UK ) Vodafone celebrates a new era in telecoms by literally turning everything red. Read full case study	2013
The Candidate ( Heineken UK ) Heineken takes potential interns out of their comfort zone, films the whole thing and creates a viral hit. Read full case study	2013
StressTest ( Nivea Mexico ) Nivea takes a hidden camera to the streets of Mexico to record stressful moments. FMAs Shortlisted Read full case study	2013
Dumb ways to die ( Metro Australia ) Metro Trains releases a song focused on the idea that being unsafe around trains is the dumbest way to die. Read full case study	2013

Search Results

Sound With Power

Anything Could Happen

Roll Out Happiness

ThisMoment and Coca-Cola

Digital Public Library

Why wait until it's too late?

Heineken's Dropped

Equality Is _____

CV Campaign

The Glenlivet Alpha

Scrabble WiFi

Real Beauty Sketches

Boost Launch

Hellmann’s Interactive Shopping Cart

Coffee Cart

Small World Machines

Introducing Vodafone Red

The Candidate

StressTest

Dumb ways to die

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