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13/11/2009 GLOBAL - Should advertisers make up for shortfalls in public spending? More
Ikea engages Facebook users through ‘tagging’
A newspaper was filled with the scent of Comfort Ultra Fabric Softener in a media first for Thailand.
Consumers were made to feel like designers by dressing up in trendy specs.
IKEA plans a campaign for change around the inauguration of President Barack Obama
Furniture company Sotka created an online community for young people moving for the first time.
Ikea dominates the London Underground, reminding commuters of their home comforts.
Lush lawn care flourished and impressed the design community with its high-end business cards doubling as seed packets.
IKEA encourages the people of Canada to sleep better by showing consumers how comfortable its mattresses are.
Unbreakable plates are put to the test by a new out of home format
Loctite Super Bonder turns media upside down.
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Cream is the only online intelligence service that indexes and analyses the world’s media and marketing innovations. More information
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A dream team of industry pioneers from around the world share their expert opinion
Remember the Jesus in a KitKat hoax from a while ago? Well here's the video explaining it:
Olivia Solon
Water seems fairly innocuous, doesn't it? Well every year unsafe water causes the death of 8m people. To show that such a normal substance can be so lethal, BDDP Unlimited created a wall of water installation on World Water Day....
I have no idea, but who needs drugs when you've got things like this on TV:
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