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Latest Case Studies

  • Remote phone box

    Remote phone box

    • Skype
    • Spain
    • 2009

    Skype satirises the idea of a remote phone box

    Rated zero stars
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  • It was all yellow

    It was all yellow

    • Yellow Pages
    • New Zealand
    • 2009

    Yellow Pages New Zealand creates a crowdsourced Yellow chocolate bar

    Rated zero stars
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  • Global answers

    Global answers

    • Google
    • Global
    • 2008

    Google gets its audience to think big.

    Rated zero stars
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  • Found: something near a poster site

    Found: something near a poster site

    • Yahoo!
    • UK
    • 2004

    Yahoo uses 450 different poster executions to show that it can find the information you want

    Rated zero stars
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  • The Apprentice

    The Apprentice

    • Yahoo! HotJobs
    • USA
    • 2005

    Yahoo Hotjobs teams up with hit series "The Apprentice" to help search for a candidate to work with Donald Trump

    Rated zero stars
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  • Mach-speed news

    Mach-speed news

    • stern.de
    • Germany
    • 2009

    News website stern.de communicated the speed of its news output by staging a childbirth in a cinema and airing an ad minutes later announcing the birth of twins.

    Rated zero stars
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  • Putting emotion into e-commerce

    Putting emotion into e-commerce

    • Mas Oportunidades
    • Argentina
    • 2008

    Argentinian e-commerce site Mas Oportunidades transforms its positioning to increase its market share.

    Rated zero stars
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  • Testing the watermark

    Testing the watermark

    • darylstock.com
    • United Arab Emirates
    • 2007

    Photo website www.darylstock.com targeted the media with watermark stickers on windows and mirrors.

    Rated zero stars
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  • eBay auctions TV ads

    eBay auctions TV ads

    • Ebay
    • France
    • 2007

    eBay auctioned its own TV spots to change perceptions of the brand in France.

    Rated zero stars
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  • Commentary live from Sol

    Commentary live from Sol

    • Sol
    • Norway
    • 2007

    Norwegian news portal Sol launched bespoke banner ads containing live commentary on the content of the websites in which the ads were appearing.

    Rated zero stars
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  • Cristal Beer
  • Chile
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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Holy chocolate!

Remember the Jesus in a KitKat hoax from a while ago? Well here's the video explaining it:

Olivia Solon

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Killer water

Water seems fairly innocuous, doesn't it? Well every year unsafe water causes the death of 8m people. To show that such a normal substance can be so lethal, BDDP Unlimited created a wall of water installation on World Water Day....

Olivia Solon

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Can someone please tell me what this is all about?

I have no idea, but who needs drugs when you've got things like this on TV:

Olivia Solon

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How To...

Cream guides that help you navigate the changing communications landscape.

Take on the competition

Playing nicely when going head to head with another brand in public.

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