Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.
Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.
Sting takes to Egyptian streets to find, surprise and reward the real “Everyday Heroes” via TV, social and on ground activations.
Etisalat ignites a cheeky, light-hearted ad war aimed at Vodafone’s big budget TVC, convincing ‘El Mared’ (the genie) to switch sides.
Emirates captures and shares the experiences of seven of its staff with an undoubted passion for travel, through film and image along the way.
Infiniti launches a social competition to retweet geo-tagged content with #itstimeforinfiniti to create a dynamic light show in the sky.
Lay's hides tickets for fans inside Google Maps for them to claim through interactions on Twitter.
McDonald's participates in real-time on Twitter during Manny Pacquiao's 'Fight of the Century'.
KFC uses programmatic to develop content and reach Millennials to get them fired up for the Hot and Cheezy Burger.
Audi uses a pinpoint targeting strategy to deliver more relevant, bespoke digital brand experiences.
Dove communicates the love and care of Chinese women's sisterly bonds with customisable gift sets.
Suncorp gives its mobile lenders scale in a true media first – fusing real world staff locations, individual data and out of home impact, live!
Tata Sky creates real-time communication of enticing cricketing moments as they happened in IPL-matches.
L’Oreal Paris Men Expert shifts from its historically TV-led approach to target guys where they spend far more time – in mobile video games.
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