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Marketing case study library

Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.

Case Study Library

Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.

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  • The Gun Shop

    • States United to Prevent Gun Violence
    • USA

    States United to Prevent Gun Violence launches a social experiment set in the real world.

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  • Paramount Transformers 2015

    • Paramount Pictures

    Paramount partners with Yahoo for a real-time campaign, with live feeds in custom banner units and bespoke animations.

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  • Rabbit Race

    • Media Markt
    • Germany

    Media Markt takes 10 rabbits and turns them into athletes to create the biggest sporting event of Easter 2015.

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  • Risk Everything

    • Nike
    • Australia

    Nike dominates football conversation through an animated world, in the most viral campaign of the World Cup.

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  • Protect Your Back: The undersea billboard

    • Nivea
    • United Arab Emirates

    Nivea Sun creates an undersea billboard from natural materials to remind snorkelers to protect their backs from the sun.

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  • March of Toys

    • Kasperle
    • Guatemala

    Kasperle aims to reunite orphaned toys with missing children in Guatemala by starting a social movement.

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  • #LikeAGirl

    • Always
    • USA

    Always creates moments for girls to realise empowerment for themselves by changing the meaning of the common insult “like a girl”.

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  • Jurassic World Waterloo

    • Universal Pictures
    • UK

    A London train station is transformed into a media-first Jurassic World theme park for Universal Pictures’ new film release.

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