Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.
Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.
Dutch Lady partners with Malaysia’s child sweetheart Mia Sara to develop a unique fasting companion for kids.
Mediker challenges a taboo with a four pillared media approach.
Coca-Cola enables moments of togetherness around the dining table through a branded content series.
Mitsubishi and MEC use data and insights to transform the website and whole business.
McDonald’s brings back the love of the Monopoly game through a unique engagement experience.
Reebok launches its biggest brand campaign in a decade, with a bold challenge to the world to ‘Be More Human’.
Vodafone uses smart data to deliver “a campaign on steroids”.
OPI jumps on the back of the Fifty Shades of Grey movie launch with a cinema campaign to promote its limited edition range.
Tefal humanises its product range by something all Thai women desire – attractive men.
Sony Pictures uses a ‘never-been-seen-before’ combination of technologies and media to turn Japanese consumers into real-life Spidermen.
Sky Atlantic unleashes a giant polar bear on the streets of London in a stunt to promote the launch of its new crime drama.
Tata Global Beverages stitches together content, technology and platforms to reach out to as many as possible in the most powerful way.
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