Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.
Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.
BNZ launches an intuitive, easy-to-use, personalised digital experience around which it built an integrated lead nurture programme.
Qantas creates an eight part, 30min factual entertainment documentary that told the story of running the world’s safest airline.
Pizza Hut excites its HK members (and their cameras) through a digital campaign centred on shrinking its food.
Pureit uses ‘Cross Device Fingerprinting’ tech to detect and match live TV content viewers and programmatically chase them across mobile.
djuice recruits so-called influencers to translate its main (push) message and offer into believable and relevant communication.
Pampers taps into Tencent GDT through clever data targeting to drive trial amongst new mums.
Wall’s launches the first ice-cream ordering and selling system via a mobile chat platform.
Crest partners with a Chinese male superstar to leverage his social communities and increase brand preference amongst young girls.
Headspace and Starcom develop a real-time spell checker tool for teens in a bid to curb cyber bullying on social media.
Jumeirah Group of Hotels & Resorts partners with ARN to produce a five month long radio competition strategy.
Latin American pop band CNCO builds engagement with fans by resonating with the popular Pokémon GO geo-location mobile game.
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