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Marketing case study library

Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.

Case Study Library

Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.

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  • Yellowstone Diet

    • Havrecrunch
    • Denmark

    Quaker Oats creates fake ads for “The Yellowstone Diet”, challenging the negative trend in body consciousness in an entertaining and irreverent tone of voice.

    Rated 0 stars
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  • Vodafone Firsts – From Known to Loved

    • Vodafone
    • Germany

    Vodafone humanises its brand by supporting extraordinary people with extraordinary ambitions to make their Firsts happen.

    Rated 0 stars
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  • #ShareTheSofa

    • Heineken
    • Argentina

    Heineken launches the first ever real-time football show designed for the second screen.

    Rated 0 stars
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  • Welcome to the new age Bentley

    • Bentley
    • China

    Bentley steers away from niche, classic car magazines and partners with a powerful, young consumer brand GQ.

    Rated 0 stars
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  • KIT KAT Comedy Break Show

    • Kit-Kat
    • Bahrain

    Kit-Kat develops an entertaining comedy series to give Arab consumers the much needed breaks that the brand has always stood for.

    Rated 0 stars
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  • McDonald’s FryFutbol

    • McDonald's

    McDonald’s changes its Fry Boxes in an effort to bring its global sponsorship of the FIFA World Cup 2014 to life.

    Rated 0 stars
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  • SOS Island

    • Samsung Galaxy
    • Australia

    Samsung gives 16 people the chance to feel what it’s like to experience “reality” through a real-time survival competition.

    Rated 0 stars
    Read more
  • Yellowstone Diet

    • Havrecrunch
    • Denmark

    Quaker Oats creates fake ads for “The Yellowstone Diet”, challenging the negative trend in body consciousness in an entertaining and irreverent tone of voice.

    Rated 0 stars
    Read more

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