Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.
Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.
Netflix makes a multi-phased foray into content, upping the bar for what native advertising can and should be.
Coca-Cola takes a stand to support the diversity of the US and the pursuit of happiness that all people share.
Mastercard develops a one-of-a-kind campaign giving cardholders a simple way to fight cancer.
OMD builds a digital trading platform for Telstra which uses data intelligence to identify who to target and what to communicate.
Shell harnesses energy from an unexpected source: the passion and movement of people who play football.
Dutch Lady partners with Malaysia’s child sweetheart Mia Sara to develop a unique fasting companion for kids.
Always rewrites the rules in women’s protection with a new friend tracking app ‘BackMeApp’.
H&M builds social buzz for its new collection via the mysterious Box of Wang.
Suno FM turns radio into a new social experience by crafting a fully interactive radio station based on user tweets.
CloseUp toothpaste positions itself as an essential part of the beauty regime – a shining white smile.
Emirates NBD turns a humble labour camp into an open-air cinema for 1,000 unsuspecting blue collar workers.
Pepsi uses mobile as the enabler for consumers to unlock a wealth of rich content from a TVC.
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