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Marketing case study library

Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.

Case Study Library

Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.

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  • 100% Kosher Head & Shoulders

    • Head & Shoulders
    • Israel

    Head & Shoulders leverages a national preoccupation with cleanliness as the perfect analogy for the search for flakes of dandruff.

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  • Sharing the joy of reading at Christmas

    • Sainsburys
    • UK

    British supermarket retailer Sainsbury's helps to bring families together to share the joy of reading.

    Rated 0 stars
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  • Chevrolet Blackout

    • Chevrolet
    • USA

    Chevrolet uses a strategically timed media placement to reach its target during the Super Bowl by faking a blackout.

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  • Dove Speak Beautiful

    • Dove
    • USA

    Dove re-ignites its mission of promoting positive self-esteem, but in the most relevant space, before, during and after the Oscars.

    Rated 0 stars
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