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17/06/2010 GLOBAL - Virgin Group has entered the gaming arena with the launch of Virgin Gaming. More
21/05/2010 USA - The American Heart Association has placed its stamp of approval on Nintendo’s Wii game console to promote physically active play as part of a healthy lifestyle. More
06/05/2010 USA - Google has debuted its own version of a multi-touch tablet using the Android operating system. More
30/04/2010 GLOBAL - Tibboh, a new internet service provider, has launched in the UK with film-style age ratings to protect youngsters from inappropriate content. More
14/04/2010 Find out how to succeed at the Festival of Media Awards. Cream has selected its 10 favourite shortlisted entries. More
09/04/2010 GLOBAL - Apple has revealed details of its new mobile advertising platform, allowing advertisers to run campaigns that "combine the emotion of TV with the interactivity of the web", as the company targets delivering one billion ad impressions a day. More
06/04/2010 USA – Apple sold more than 300,000 iPads in the US on its first day of sales (Saturday 3 April) as well as one million apps and 250,000 ebooks from its iBookstore. More
30/03/2010 USA - Apple has announced that its iPad is to launch in the US on Saturday 3 April, although the UK launch has been delayed to 26 April. More
17/03/2010 GLOBAL - Jimmy Wales, founder of Wikipedia, will provide the opening keynote address at the 2010 Festival of Media. More
25/02/2010 GLOBAL - Facebook is the world’s most innovative company, according to a ranking from Fast Company. More
Gaming title borrows dramatic techniques from top US TV shows
IBM develops a programme to collect and analyse DNA samples from people to map global migratory patterns dating back 150,000 years
Nintendo projects footage from its latest Mario game onto an iconic London building
Nintendo partners with Weight Watchers to encourage a wider audience to use its Wii Fit system to lose weight.
HP Pavilion invites people to tell their unique stories that make their notebooks personal.
Microsoft educates Australian politicians in social media in subtle lobbying exercise.
Business software company Sage appeals to entrepreneurs with a piece of branded content
Intel teams up with Dell in a social media initiative that offers consumers a cheaper price if there are more buyers
Dell aims to get the whole world singing from the same song-sheet
YouTube organises a global concert
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The meteoric rise in the last 12 months of casual games such as Angry Birds and Farmville has put brands (and their creative agencies) on alert as they consider what gaming means for their own customer outreach and engagement programmes....
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As the Festival of Media gets under way, Cream selects 10 noteworthy case studies from the region.
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